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Map My Tracks blog

Important policy change: Data retention update for Free users

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We want to inform you of an upcoming policy change that will take effect in October 2024. This change is necessary due to the rising costs of hosting and managing data, which have increased significantly over the 17 years that Map My Tracks has been operating.

What’s changing?

Starting in October 2024, full activity data for Free users will only be retained for 12 months meaning that any activity data older than 12 months will be automatically, and permanently deleted.

Why the change?

As Map My Tracks has grown, so has the volume of data we store. The costs associated with hosting and maintaining this data have increased over time, and to continue providing a reliable and high-quality service, we need to adjust our data retention policy.

How to keep your data?

To ensure you don’t lose any of your past activities, we encourage you to upgrade to our PLUS plan. As a PLUS user, you will enjoy unlimited data retention, meaning your activity history will be stored securely without any time limits.

If you choose to upgrade to PLUS after this policy goes into effect, you will not be able to recover activity data deleted under our new policy.

PLUS Benefits Include:
- Unlimited data retention: Never lose your activity history.
- Live tracking: Share your location in real-time with friends and family.
- Goals: Set and track personal goals to keep you motivated.
- Advanced insights: Get in-depth analytics to improve your performance.
- And more: Enjoy a wide range of features, all designed to enhance your Map My Tracks experience.

We understand that your activity data is important to you, and upgrading to PLUS ensures that all your efforts are preserved and accessible whenever you need them.

Thank you for being a valued member of our community. If you have any questions or need assistance upgrading to PLUS, our support team is here to help.

Best regards, 
The Map My Tracks Team